Analysis agency Worldwide Knowledge Company (IDC) has launched wearables market report for the third quarter of the yr 2021 (Q3-2021). The report has each good and unhealthy information for Cupertino big Apple. Apple and Huawei dethroned Xiaomi throughout the quarter as they tied up for first place within the wrist-worn phase.
Nevertheless, whereas Apple managed to get the highest spot, the shipments of Apple Watch noticed a steep decline. Apple captured the highest place throughout Q3-2021 regardless of a 35.3% decline in Apple Watch shipments throughout the quarter. The corporate appears to be going through robust competitors from Samsung within the premium phase. Samsung’s newest providing Galaxy Watch 4, the primary Android unique watch from the corporate, is reportedly doing properly available in the market. Samsung Galaxy Watch 4 can also be the primary watch to launch after Samsung and Google introduced partenership for smartwatches in Might this yr. With Galaxy Watch 4, Samsung makes the transfer from its Tizen to Google’s Put on OS. In keeping with IDC report, Samsung Galaxy Watch 4 Collection has been properly obtained. By the way, whereas Samsung’s 2021 flagship smartwatch Galaxy Watch 4 went on sale in thelast week of August, Apple Watch Collection 7, the 2021 mannequin, hit retail cabinets globally in mid-October.
What brings excellent news for Apple
So, questioning what brings excellent news for Apple within the wearables phase? It is the Hearables from AirPods and Beats. “Hearables from AirPods and Beats have helped the corporate cement its management within the wearables market though these merchandise have additionally confronted challenges in current quarters as competitors within the hearables phase stays sturdy,” says IDC. Additionally, regardless of the challenges, Apple grabbed over 53% of the greenback worth share on this market.
Who’re the opposite 4 corporations within the high 5
Apple leads the wearables market and is adopted by Samsung, Xiaomi, Huawei and India’s Boat (Think about Advertising and marketing) in the exact same order. Boat as soon as once more discovered its manner into the worldwide high 5. “Relentless advertising and marketing and low-cost merchandise have helped drive quantity. In current quarters, the corporate has additionally launched watches, which now account for 10% of its shipments,” says the report.
As for Xiaomi shedding the highest spot within the world smartwatch market, Jitesh Ubrani, analysis supervisor for IDC Mobility and Shopper Machine Trackers, says, “Demand has been slowly shifting away from wristbands in direction of watches as customers more and more desire a extra succesful machine and because the gap in pricing narrows.” He provides, “The variety of watches bought for underneath $100 is now equal to wristbands, which have dominated this worth band prior to now. Development amongst Indian and Chinese language manufacturers has been main the low-end watch house whereas Apple, Huawei, and Samsung keep a maintain on the high-end.”