iQoo launches its personal neighborhood discussion board to attach with customers – Occasions of India

iQoo has introduced the launch of its devoted neighborhood discussion board–iQoo Join– for its customers. The interactive platform will enable customers to collaborate, find out about innovation, share suggestions, create experiences and join with the model extra carefully. It’s going to additionally act as a brand new gateway to the newest firm updates, e-sports, sale alerts, unique presents and invites to particular occasions.
Commenting on the launch, Nipun Marya, CEO, iQOO India, mentioned “As a rising model, buyer centricity is at our core and to empower our shoppers, we’ve got launched our neighborhood discussion board – ‘iQOO Join. This can enable them to collaborate and join with us, share their experiences, find out about our product innovation and supply their worthwhile suggestions that can assist us deliver extra modern services and products. By the neighborhood, we intend to drive the iQOO tradition of interplay, reciprocation, belongingness and interdependence”.

iQoo Join was launched – in beta section – on Might 31, 2022 with 2000 plus registrations. To deliver the neighborhood collectively, 500 customers have been shortlisted by way of screening and interviewing. Greater than 60% of those customers have been aged between 18-25 years.
Whereas going by way of the beta-testing section, iQOO ran a number of contests, partaking actions, content material sharing and had on-ground classes with the model and product groups for direct engagement and significant suggestions whereas understanding the shoppers granularly.
After three months of beta testing, iQOO offered a chance for the prevailing 500 customers to ask their associates to expertise the neighborhood discussion board. At present, iQOO claims it has 5000 plus customers who’ve signed as much as the platform and out of them, 10 customers are shortlisted as moderators.